Mark My Words http://www.borkowski.co.uk/mark/ en-us 2008-05-14T16:48:09+00:00 <![CDATA[<b>Get It Together Gordon </b>]]> http://www.borkowski.co.uk/archives/mark/004947.html Since the whole 10p tax band withdrawal and the local elections fall out, Labour truly is in the unenviable position that most parties at the end of their term find themselves in. Gordon Brown is a man ill at ease... Mark Borkowski 2008-05-14T16:48:09+00:00 <![CDATA[<b>Media Aphrodisiacs </b>]]> http://www.borkowski.co.uk/archives/mark/004946.html A huge and gloomy list outing PR spammers, http://prspammers.pbwiki.com/ I am told that this wake was put together by Gina Trapani, editor of Lifehacker.com, but somehow I don't think this will stem the flow. Trust me, idiots who take the... Mark Borkowski 2008-05-12T13:42:01+00:00 <![CDATA[<b>Brain Food </b>]]> http://www.borkowski.co.uk/archives/mark/004945.html I smell an ambitious new brand, hungry for attention - step forward FpsBrain. A number of blogs have noticed with a mix of amusement and depression that this brand will do anything to get noticed. Great stunts should never be... Mark Borkowski 2008-05-08T10:52:16+00:00 <![CDATA[<b>Anti Smoking Ad Tops Complaints </b>]]> http://www.borkowski.co.uk/archives/mark/004942.html Out of the 14.080 adverts which drew complaints last year, the official government anti smoking campaign, showing a woman with a fish hook through her cheek, provoked the most anger. Over the last few years there has been a growth... Mark Borkowski 2008-04-30T15:10:29+00:00 <![CDATA[<b>Another pathetic MTV PR stunt</b>]]> http://www.borkowski.co.uk/archives/mark/004937.html Why oh why is MTV associating itself with zzzzz list celebrities once again. Stand by for another desperate attempt by MTV to try and sell its pitiful content. It’s as subtle as getting a tan with a blow torch. The... Mark Borkowski 2008-04-23T17:43:43+00:00 Miss Landmine http://www.borkowski.co.uk/archives/mark/004934.html Shock tactics and lateral thinking make the “Miss Landmine” contest, dismissed by some as a “freak show”, the most interesting way to make the world aware of landmines again, since the death of Diana. The contest, created by a Norwegian... mark borkowski 2008-04-22T13:29:48+00:00 Monkey Business http://www.borkowski.co.uk/archives/mark/004933.html I loved the Orangutan protest covered in today’s Daily Mail. Environmentalists dressed in Orangutan costumes and besieged the London headquarters of Unilver, the giant household products conglomerate. At the same time, its offices in Rotterdam and Rome and a factory... mark borkowski 2008-04-22T13:25:02+00:00 <![CDATA[<b>Prescott's out</b>]]> http://www.borkowski.co.uk/archives/mark/004931.html I am now thinking that Prescott's outing of his eating disorder has projected the issue into the heart of the media churn. It has generated so much attention on the debate that it's submerged the book release. Well done JP,... Mark Borkowski 2008-04-21T17:59:10+00:00 <![CDATA[<b>John Prescott Autobiography: Publicity Stunt or honest Revelation?</b>]]> http://www.borkowski.co.uk/archives/mark/004930.html So- John Prescott has a book on his life coming out. Yes, another politician cashing in on his public office to help fund a comfortable retirement. It is tough selling books - have you ever wondered when you have been... Mark Borkowski 2008-04-21T17:53:49+00:00 Silvio Berlusconi the PR disasters returns http://www.borkowski.co.uk/archives/mark/004928.html The most gaffe-prone European leader of modern times - 71 year old media billionaire Silvio Berlusconi starts his third term as Italy’s prime minister today. Despite Italy facing deep economic and social problems, being a country close to recession, with... mark borkowski 2008-04-16T14:30:04+00:00 Shock Sony pictures invest in Prom Night publicity stunt .. http://www.borkowski.co.uk/archives/mark/004927.html At long last, a Hollywood Studio buying into a publicity stunt. According to reports, a fear-inducing publicity stunt in US movie theatres helped usher in success for the new film “Prom Night,” as the movie won the box office battle... mark borkowski 2008-04-16T14:27:41+00:00 <![CDATA[<b>Planes, Trains and... lost luggage</b>]]> http://www.borkowski.co.uk/archives/mark/004924.html What an awful ordeal Rob Napier must be going through, having left his 17th Century violin worth nearly $400.000 on a Great Western Train. Left on the luggage rack, the prized instrument made by the master Venetian craftsmen Matteo Goffriller,... Mark Borkowski 2008-04-15T11:52:20+00:00 <![CDATA[<b>Max Moseley PR Meltdown</b>]]> http://www.borkowski.co.uk/archives/mark/004923.html Experts: Mosley must go quiet over orgy claims LONDON, England (CNN) — Motor sport boss Max Mosley needs a period of “dignified silence” before finding friends willing to help rebuild his image after claims about his role in a sado-masochistic... Mark Borkowski 2008-04-15T11:47:51+00:00 <![CDATA[<b>The Journey of Harmony </b>]]> http://www.borkowski.co.uk/archives/mark/004922.html Thanks for Pete Fraser for sending me this link to the History News Network . An article on this rather good site highlights the origin of the Olympic torch relay. Not good news that it was engineered for the Nazi... Mark Borkowski 2008-04-15T11:44:25+00:00 <![CDATA[<b>Big debate Can Max Mosley survive at the helm of the FIA?</b>]]> http://www.borkowski.co.uk/archives/mark/004917.html Wednesday April 9, 2008 guardian.co.uk Yes Mark Borkowski, Media commentator and publicist Can a personality survive the sort of scandal enveloping the beleaguered FIA president, Max Mosley? Of course, but it all depends on their attitude to how the media... mark borkowski 2008-04-09T10:35:04+00:00