http://www.borkowski.co.uk/stuntwatch/ en-us 2008-04-29T15:26:41+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004941.html Good old Trinny and Susannah kick off a new TV series with a great old fashioned publicity stunt. Having spent years telling everyone else to strip off, now the two fashionistas have put their money where their mouth is and... Mark Borkowski 2008-04-29T15:26:41+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004915.html After a week in the depths of the French countryside without access to the internet, I returned yesterday to the utter madness of the Olympic torch relay procession through London. How could this blatant PR stunt for the Chinese government... melody 2008-04-07T15:24:57+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004906.html The French president’s PR team brought the Sarko & Carla show already perfected in their home country to London this week with similarly successful results The UK national press dedicate a third day of considerable space to the state visit... Mark Borkowski 2008-03-31T13:41:25+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004901.html First the split, then the court fight. What now for Ms Mills? March 24th, 2008 | Category: Mark My Words As her celebrity persona passes into temporary obscurity perhaps its time to stop and take a close look at the... Mark Borkowski 2008-03-25T18:10:38+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004815.html Becks may have virtually bared all for Armani, but the Special One has played a cannier PR game in the past few days. This year ends with another spectacular David Beckham publicity stunt. Not content with the three ring circus... mark borkowski 2007-12-12T14:54:40+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004704.html Whatever we are now being led to believe or not to believe about the McCanns, one thing is sure - the level of success achieved by their PR adviser, Justine McGuinness, is now being analysed from a new perspective. Her... Melody 2007-09-13T11:09:08+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004680.html The potential presence of Camilla at the forthcoming 10-year memorial service for Princess Diana dominated the media for a number of days. Was it a PR disaster or just a hapless attempt to further assimilate the Duchess of Cornwall into... Melody 2007-08-29T12:53:24+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004646.html What an extraordinary week. Outside it's pissing down - and it's also raining PR masterstrokes that would find their way into any publicity hall of fame. Frankly it was not a good start, as yet another lacklustre PR survey was... Melody 2007-07-23T11:24:07+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004636.html Michael Parkinson's golden age of genuine celebrity is, alas, long gone, replaced for good by an unhealthy obsession with talentless and transient D-listers Mark Borkowski Thursday July 5, 2007 MediaGuardian.co.uk http://media.guardian.co.uk/columnists/story/0,,2119155,00.html... Melody 2007-07-05T16:56:37+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004593.html Channel 4 rides another PR storm Channel 4's decision to air images of Princess Diana's fatal crash is just the latest in a long history of courting controversy by Mark Borkowski It has been bubbling for weeks like a witches'... Melody 2007-06-06T17:19:03+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004555.html To queue or not to queue, that is the question. Recently, fashion and retail publicity, with Madonna, Kate Moss and now Lily Allen turning their hand to clothes designing, has demonstrated a real lack of imagination when launching new season's... Melody 2007-05-14T10:24:47+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004525.html At the height of Vietnam, pretty much all a war correspondent in search of a story had to do was hop on a chopper, land in the middle of the war zone and find a story to file – and... Melody 2007-04-13T17:57:33+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004482.html The Power Behind The Freud Just as a thousand liggers sharpened their patter to pass the clipboard test to slither into post Oscar parties, four days later in London I suspect the wannabes will try to assemble at Matthew Freud's... Melody 2007-03-14T11:26:40+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004463.html The power behind the Freud Just as a thousand liggers sharpened their patter to pass the clipboard test to slither into post Oscar parties, four days later in London I suspect the wannabes will try to assemble at Matthew Freud's... Melody 2007-02-28T17:29:00+00:00 http://www.borkowski.co.uk/archives/stuntwatch/004432.html By Mark Borkowski / Stuntwatch 02:08pm It's been a good year around the world for the outdoor media market. Unlike Britain - where we are still flogging campaigns that win awards rather than consumer cut through - publicity connoisseurs have... Melody 2007-02-07T18:19:41+00:00