Story
Borkowski positioned Susanne as an industry leader – the only female director to win an Emmy, a Golden Globe and a European Film Awards. We highlighted diversity issues in Hollywood and underlined her status as one of the world’s most acclaimed film and television directors in a series of profiles, comment pieces and news stories.
On Bird Box, we used the success of The Night Manager to build on this message, and positioned Susanne and Sandra Bullock as a powerful creative combination as a result of which Susanne was viewed by the industry and media as belonging to the top echelon of Hollywood talent and a vital component of the film’s astonishing viral success.